Outdoor advertisements and signs: a guide for advertisers

This booklet, prepared by the Department for Transport, Local Government and the Regions and the Welsh Assembly for Wales, aims to explain to everyone who wants to display an outdoor advertisement how the system of advertisement control works in England and Wales.

Because you may find the system quite complicated at first, the booklet is arranged in separate sections and there are numerous illustrations which may show you how the system affects the type of advertisement you want to display.

The main sections in the booklet explain:

• How the advertisement control system works
• What advertisements are normally permitted
• What advertisements need specific permission and how to obtain it
• How planning authorities may control the display of advertisements in some special cases is explained in the Appendix.

View the document here.